This policy will explain how we collect, use, share, and protect your personal information when you access or use our site and software.



The privacy of our visitors and users is very important to us, and we are committed to safeguarding it. This privacy policy applies to and the products, services, and software offered by us and our affiliates and will describe how your information as a visitor or an end-user of our Site or Software (each a “User”) will be processed. This privacy policy applies to national and international versions of the Site and national and international Users.


“Inventalator”, “Ideawake”, “we”, “us”, and “our” means Inventalator, Inc. and its subsidiaries, agents, employees, and representatives. “Site” or “Website” means, and any related mobile applications. “Software” means any software of platform developed by us and accessed through the Site or Website.  

European Union Users

Inventalator processes Personal Data both as a Processor and as a Controller, as defined by the European Union’s General Data Protection Regulation (GDPR). “Personal Data” means any information relating to an identified or identifiable natural person (Users). For purposes of this Policy, “processing” means collecting, recording, organizing, structuring, storing, adapting, altering, using, disclosing or otherwise making available, and deleting Personal Data provided to us through the Site or Software. For more information about our Privacy Policy or how your information is used, contact us at [email protected].

Collecting Personal Data

By using the Site, you are consenting to allow Inventalator to collect, store, and use the following information:


Information You Give Us: We collect Personal Data such as your‎ name,‎ email address,‎ username,‎ password,‎ demographic information (such as your gender and occupation), and other information you directly give us through the Site or Software.

Information We Get from Others: We may collect information gathered from third-party sites or sources you accessed, such as Facebook, Google, or Twitter. Any third-party information may be combined with the information received directly from you. Some third-party sites or sources may also provide us with information from your accounts to enhance and personalize your use of our Site. You have the right to modify your privacy settings and to refuse to provide certain information or receiving interest-based advertisements on those third-party sites our sources directly on their respective site.


Passive Information Collected: We will not automatically log your Personal Data when you visit our Site. We do automatically collect usage data and computer operating information such as the operating system type, cookies, web beacons, browser type,‎ browser language,‎ the Site you visited before browsing to our Site,‎ pages you viewed,‎ how long you spent on a page,‎ access times,‎ Internet protocol (IP) address, and other information about your use of and actions on our Site to customize your visit through technical means.

Public Content: You can contribute to the Site in several different ways, including uploading photos, embedding videos, participating in forums, tagging products, filling out your public profile, and voting on other users’ contributions. We may store these contributions (your “Public Content”), display them to other users, and use them for promotional purposes.  Note that if you include Personal Data in your Public Content, it can be used and viewed by others.  We are not responsible for the information you choose to include in your Public Content.


Under no circumstances may you disclose to us the Personal Data of another person, without first obtaining that person’s express consent to both the disclosure and the processing of that Personal Data in accordance with this policy.

Using your Personal Data

Personal Data submitted to us through our Site will be used for the purposes specified in this policy or as provided for on the Site. Your Personal Data may be used for one or all of the following reasons:


To improve customer service: Information you provide helps us respond to your customer service requests and support your needs more efficiently.


To personalize user experience: We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Site.


To improve our Site: We may use feedback you provide to improve our management ideas, products, and services.


To process payment: We may use the information Users provide about themselves when placing an order only to provide service to that order. We do not share this information with outside parties except to the extent necessary to provide the service.


To run a promotion, contest, survey or other Site feature: To send Users information they agreed to receive about topics we think will be of interest to them.


To send periodic emails: We may use the email address to send User information and updates pertaining to their continuous improvement tools It may also be used to respond to their inquiries, questions, and/or other requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. A User may unsubscribe from such emails at any time. If the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Site.


Any Personal Data submitted by you for publication on our Site grants us a license to use your Personal Data. You may modify your privacy settings to limit our use of your information on the Site by adjusting the Site privacy controls.


We will not, without your express consent, supply your Personal Data to any third party for their or any other third party’s direct marketing. We do not sell, trade, or rent Users Personal Data to others. We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.


Sharing Your Personal Data

We expressly reserve the right to release any Personal Data: (a) when required by law or legal process, (b) to investigate and/or take action against illegal activity, suspected abuse, or unauthorized use of our services, (c) to protect the property or safety of our users or others, (d) to enforce our Terms of Use, and (e) in connection with any sale or other transfer of ownership of all or a part of Inventalator, Inc., or any of its affiliates.


If you make any Personal Data publicly available on the Site (e.g., by posting a listing which contains Personal Data), anyone may see and use such information and we are not responsible for such use. The Site reserves the right to share any Personal Data you post on the Site with third parties with your prior consent. To the extent the Site does so, the subsequent use and disclosure of such information is subject to the privacy policies and practices of those third parties.


Disclosing Your Personal Data

We may disclose your Personal Data to any of our employees, officers, insurers, professional advisers, agents, suppliers, or subcontractors as reasonably necessary for the purposes set out in this policy and our Terms of Use. We may also disclose your Personal Data to any member of our companies (including any of our subsidiaries, holding companies and all its subsidiaries) as reasonably necessary for the purposes set out in this policy and our Terms of Use and Disclaimer.

International Data Transfers

The Site is hosted in the United States, and all or a portion of the Site may also be hosted on the “cloud”, or other similar distributed hosting platform. If you are accessing the Site or Software from the European Union, Asia, or any other region with laws governing Personal Data collection, use, and disclosure that differ from United States laws, note that you are transferring your Personal Data to a jurisdiction that does not have the same data protection laws as your home jurisdiction. By providing your Personal Data you consent to:


our use of your Personal Data for the uses identified in this Privacy Policy, and the transfer of your Personal Data to the United States.


Under the General Data Protection Regulation (GDPR), if you have provided consent for the processing of your personal information, you have the right to withdraw consent at any time, which will not affect the lawfulness of the processing before your consent was withdrawn. You have the right to request access to and rectification or erasure of your personal information, as well as the right to restrict processing, object to processing, and under certain circumstances the right to data portability. Inventalator will be completely transparent in how we use Personal Data and Users have the right to know exactly what information is held about them and how it is processed.


California Residents: If you are a California resident, California Civil Code Section 1798.83 permits you to request free of charge information regarding the disclosure of your personal information by us to third parties for the third parties’ direct marketing purposes. To make such a request, send an email to [email protected]. Inventalator will not share Personal Data with third parties for their own direct marketing purposes without your prior consent. Accordingly, you can prevent disclosure of your Personal Data to third parties for their direct marketing purposes by withholding consent.


Retaining Personal Data

Our data retention policies and procedures are designed to ensure that we comply with our legal obligations regarding the retention and deletion of Personal Data in accordance with all applicable state, federal, and international laws and regulations.


Personal Data that we process for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes.


Inventalator will keep Data for a period of up to 3 years. Users may request Inventalator to delete their Data or request an accounting of all Personal Data of theirs kept by Inventalator by sending an email to [email protected]. Inventalator will respond within 5 business days to any such requests. Notwithstanding the other provisions of this Section H, we will retain documents (including electronic documents) containing Personal Data:


To the extent that we are required to do so by law;


If we believe that the documents may be relevant to any ongoing or prospective legal proceedings; and


To establish, exercise, or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk).


Security Measures

We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site. Sensitive and Personal Data exchange between the Site and its Users happens over a SSL secured communication channel and is encrypted and protected with digital signatures. You are responsible for keeping the password you use for accessing our Site and Software confidential.


You acknowledge that the transmission of information over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet.


If a data breach occurs: If we determine that any User’s Personal Data has been accessed without authorization, Inventalator will report any confirmed or suspected situation to necessary parties immediately upon discovery, both orally and in writing, within 72 hours. If Inventalator reasonably believes a breach has or may have occurred, Inventalator will release a report to all Users identifying:

The nature of the unauthorized access, use, or disclosure;

The nonpublic information accessed, used or disclosed;

The person(s) who accessed, used, disclosed, and/or received nonpublic information (if known);

What Inventalator has done or will do to mitigate any deleterious effect of the unauthorized access, use, or disclosure; and

What corrective action Inventalator has taken or will take to prevent future unauthorized access, use, or disclosure.

In the event of a suspected Breach, Inventalator will keep stakeholders informed regularly of the progress of its investigation until the uncertainty is resolved. To the extent possible, we will also facilitate the process to warn the victims of the theft so that they can protect their identity

Minor’s Use/Children’s Online Privacy Protection

Protecting the privacy of children is especially important to us. For that reason, we never process or otherwise collect, store, or disseminate the information of minors we actually know are under the age of 13. Our Site and Software is not meant to attract individuals under the age of 13 and should not be accessed by anyone under the age of 13 at any time. 


We reserve the right to update this Privacy Policy from time to time by publishing a new version directly to the Site. We may notify you of any such changes by email or by posting a notification on the Site’s home page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

Third-Party Services

Our Site may contain links to third-party websites or services, such as third-party integrations, co-branded services, or third party-branded services (“Third-Party Services”). Inventalator doesn’t own or control these Third-Party Services. Through your interaction with such Third-Party Services you may be providing information directly to the Third-Party Service, Inventalator, or both. These Third-Party Services are required to have their own privacy and data collection policies. We encourage you to review those privacy policies.

While we encourage our business partners to adopt privacy policies and practices that build users’ trust and confidence in the Internet, we are not responsible for the privacy policies or practices of third parties or any of the content of web sites linked to the Site or any third-party products or services offered through the Site.

Updating Information/Requests

Contact us immediately at [email protected] or 1245 N Water Street, Suite 200, Milwaukee, WI 53202 if the Personal Data that we hold about you needs to be corrected or updated or deleted.


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Last Updated November 4th 2020